APA Edition Citation

Burgelman, R. A., Christensen, C. M., & Wheelwright, S. C. (2009). Strategic management of technology and innovation/4e (4th ed.). Tata Mcgraw Hill.

Chicago Edition Citation

Burgelman, Robert A., Clayton M. Christensen, and Steven C. Wheelwright. Strategic Management of Technology and Innovation/4e. 4th ed. New Delhi: Tata Mcgraw Hill, 2009.

MLA Edition Citation

Burgelman, Robert A., et al. Strategic Management of Technology and Innovation/4e. 4th ed. Tata Mcgraw Hill, 2009.