Kelly, L., & Jugenheimer, D. (2009). Advertising Account Planning: A practical guide. Reference.
Chicago Edition CitationKelly, Larry.D, i Donald.W Jugenheimer. Advertising Account Planning: A Practical Guide. New Delhi: Reference, 2009.
Cita MLAKelly, Larry.D, i Donald.W Jugenheimer. Advertising Account Planning: A Practical Guide. Reference, 2009.
Atenció: Aquestes cites poden no estar 100% correctes.