Kevin.Roger.A. (2007). Marketing/8e (8th ed.). T.M.H.
Chicago Edition CitationKevin.Roger.A. Marketing/8e. 8th ed. T.M.H, 2007.
MLA Edition CitationKevin.Roger.A. Marketing/8e. 8th ed. T.M.H, 2007.
Warning: These citations may not always be 100% accurate.