APA Edition Citation

Arens, W. (2008). Contemporary Advertising/10e (10th ed.). T.M.H.

Chicago Edition Citation

Arens, Williams.J. Contemporary Advertising/10e. 10th ed. T.M.H, 2008.

MLA Edition Citation

Arens, Williams.J. Contemporary Advertising/10e. 10th ed. T.M.H, 2008.

Warning: These citations may not always be 100% accurate.