Cita APA

Boone & Kurtz. (1985). Contemporary marketing/5e (5eth ed.). Dryden.

Chicago Edition Citation

Boone i Kurtz. Contemporary Marketing/5e. 5eth ed. Chicago: Dryden, 1985.

Cita MLA

Boone i Kurtz. Contemporary Marketing/5e. 5eth ed. Dryden, 1985.