Cita APA

Cooper, A. (2004). How to plan advertising/2e (2nd ed.). Thomson.

Citación estilo Chicago

Cooper, Alan. How to Plan Advertising/2e. 2nd ed. Thomson, 2004.

Cita MLA

Cooper, Alan. How to Plan Advertising/2e. 2nd ed. Thomson, 2004.

Warning: These citations may not always be 100% accurate.