Cooper, A. (2004). How to plan advertising/2e (2nd ed.). Thomson.
Style de citation ChicagoCooper, Alan. How to Plan Advertising/2e. 2nd ed. Thomson, 2004.
Style de citation MLACooper, Alan. How to Plan Advertising/2e. 2nd ed. Thomson, 2004.
Attention : ces citations peuvent ne pas être correctes à 100%.