Kapferer,. (2004). Strategic brand Management/2e (2nd ed.). india.
Chicago Style aipamenaKapferer. Strategic Brand Management/2e. 2nd ed. Kogan page: india, 2004.
MLA aipamenaKapferer. Strategic Brand Management/2e. 2nd ed. india, 2004.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.