Zikmund. (2003). Exploring marketing research/8e (8th ed.). Thomson.
Chicago Edition CitationZikmund. Exploring Marketing Research/8e. 8th ed. South-Western: Thomson, 2003.
MLA引文Zikmund. Exploring Marketing Research/8e. 8th ed. Thomson, 2003.
警告:這些引文格式不一定是100%准確.