Zikmund. (2003). Exploring marketing research/8e (8th ed.). Thomson.
Citación estilo ChicagoZikmund. Exploring Marketing Research/8e. 8th ed. South-Western: Thomson, 2003.
Cita MLAZikmund. Exploring Marketing Research/8e. 8th ed. Thomson, 2003.
Warning: These citations may not always be 100% accurate.