Παραπομπή APA

Zikmund. (2003). Exploring marketing research/8e (8th ed.). Thomson.

Παραπομπή Chicago Style

Zikmund. Exploring Marketing Research/8e. 8th ed. South-Western: Thomson, 2003.

Παραπομπή MLA

Zikmund. Exploring Marketing Research/8e. 8th ed. Thomson, 2003.