Promotion management and marketing communication

Podobné jednotky

• Advertising, promotion, and other aspects of integrated marketing communications /
  Autor: Shimp, Terence A.
  Vydáno: (2013)
• Integrated Marketing Communication in Advertising and Promotion
  Autor: Terence A Shimp
  Vydáno: (2012)
• Marketing communication : on integral appoach
  Autor: Smith, P R
  Vydáno: (1993)
• Promotion management and marketing communications
  Autor: Shimp, Terence A.
  Vydáno: (1986)
• Advertising communications and promotion management
  Autor: Rossiter, John R.
  Vydáno: (1997)