Kotler, P. (1994). Marketing Management/8e (8th ed.). Prentice Hall of India.
Style de citation ChicagoKotler, Philip. Marketing Management/8e. 8th ed. Prentice Hall of India, 1994.
Style de citation MLAKotler, Philip. Marketing Management/8e. 8th ed. Prentice Hall of India, 1994.
Attention : ces citations peuvent ne pas être correctes à 100%.