Kotler, P. (1994). Marketing Management/8e (8th ed.). Prentice Hall of India.
Chicago Edition CitationKotler, Philip. Marketing Management/8e. 8th ed. Prentice Hall of India, 1994.
Cita MLAKotler, Philip. Marketing Management/8e. 8th ed. Prentice Hall of India, 1994.
Atenció: Aquestes cites poden no estar 100% correctes.