Aaker, D. A., & Day, G. (1990). Marketing research/4e (4th ed.). John Wiley.
Chicago Edition CitationAaker, David. A., i George.S Day. Marketing Research/4e. 4th ed. John Wiley, 1990.
Cita MLAAaker, David. A., i George.S Day. Marketing Research/4e. 4th ed. John Wiley, 1990.
Atenció: Aquestes cites poden no estar 100% correctes.