Kotler, P. (1989). Marketing Management/6e (6th ed.). P.H.I.
Citación estilo ChicagoKotler, P. Marketing Management/6e. 6th ed. New Delhi: P.H.I, 1989.
Cita MLAKotler, P. Marketing Management/6e. 6th ed. P.H.I, 1989.
Warning: These citations may not always be 100% accurate.