Cita APA

Kotler, P. (1989). Marketing Management/6e (6th ed.). P.H.I.

Chicago Edition Citation

Kotler, P. Marketing Management/6e. 6th ed. New Delhi: P.H.I, 1989.

Cita MLA

Kotler, P. Marketing Management/6e. 6th ed. P.H.I, 1989.