Kotler,Philip. (1987). Principles of marketing/3e (3rd ed.). Prentice Hall of India.
Style de citation ChicagoKotler,Philip. Principles of Marketing/3e. 3rd ed. New Delhi: Prentice Hall of India, 1987.
Style de citation MLAKotler,Philip. Principles of Marketing/3e. 3rd ed. Prentice Hall of India, 1987.
Attention : ces citations peuvent ne pas être correctes à 100%.