APA Edition Citation

Mitchell, A. (2003). Right side up: Building brands in the age of organized consumer. Profile.

Chicago Edition Citation

Mitchell, Alan. Right Side Up: Building Brands in the Age of Organized Consumer. UK: Profile, 2003.

MLA Edition Citation

Mitchell, Alan. Right Side Up: Building Brands in the Age of Organized Consumer. Profile, 2003.

Warning: These citations may not always be 100% accurate.