Cita APA

Jefkins, F. (2000). Advertising/4e (4th ed.). Prentice Hall.

Citación estilo Chicago

Jefkins, Frank. Advertising/4e. 4th ed. London: Prentice Hall, 2000.

Cita MLA

Jefkins, Frank. Advertising/4e. 4th ed. Prentice Hall, 2000.