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Services marketing people, technology and strategy/5e
| Autore principale: | Lovelock, Christopher |
|---|---|
| Altri autori: | Wirtz, Jochen, Chatterjee, Jayanta |
| Natura: | Printed Book |
| Lingua: | English |
| Pubblicazione: |
New Delhi
Dorling Kindersely
2006
|
| Edizione: | 5th ed |
| Soggetti: |
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