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Services marketing people, technology and strategy/5e

Bibliografski detalji
Glavni autor:	Lovelock, Christopher
Daljnji autori:	Wirtz, Jochen, Chatterjee, Jayanta
Format:	Printed Book
Jezik:	English
Izdano:	New Delhi Dorling Kindersely 2006
Izdanje:	5th ed
Teme:	Services marketing

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