Lovelock, C., Wirtz, J., & Chatterjee, J. (2006). Services marketing: People, technology and strategy/5e (5th ed.). Dorling Kindersely.
Trích dẫn kiểu ChicagoLovelock, Christopher, Jochen Wirtz, và Jayanta Chatterjee. Services Marketing: People, Technology and Strategy/5e. 5th ed. New Delhi: Dorling Kindersely, 2006.
Trích dẫn MLALovelock, Christopher, et al. Services Marketing: People, Technology and Strategy/5e. 5th ed. Dorling Kindersely, 2006.
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