Francis, G. K. (1988). Modern marketing management: An introduction. S.Chand.
Chicago Edition CitationFrancis, Geoffery K. Modern Marketing Management: An Introduction. New Delhi: S.Chand, 1988.
MLA Edition CitationFrancis, Geoffery K. Modern Marketing Management: An Introduction. S.Chand, 1988.
Warning: These citations may not always be 100% accurate.