APA Zitierstil

Schiffman, L. G., & Kanak Leslie Lazar. (2000). Consumer behavior/6e (6th ed.). Prentice-Hall of India.

Chicago Zitierstil

Schiffman, Leon G., und Kanak Leslie Lazar. Consumer Behavior/6e. 6th ed. New Delhi: Prentice-Hall of India, 2000.

MLA Zitierstil

Schiffman, Leon G., und Kanak Leslie Lazar. Consumer Behavior/6e. 6th ed. Prentice-Hall of India, 2000.