Kassarjian, H. H., & Batten,James .R. (1983). Journal of consumer research. Graduate school of management, University of california.
Style de citation ChicagoKassarjian, Harold H., et Batten,James .R. Journal of Consumer Research. Los Angeles: Graduate school of management, University of california, 1983.
Style de citation MLAKassarjian, Harold H., et Batten,James .R. Journal of Consumer Research. Graduate school of management, University of california, 1983.
Attention : ces citations peuvent ne pas être correctes à 100%.