Kotler,Philip. (1981). Marketing management: Analysis Planning and Control. Prentice Hall of India.
Chicago ZitierstilKotler,Philip. Marketing Management: Analysis Planning and Control. NewDelhi: Prentice Hall of India, 1981.
MLA ZitierstilKotler,Philip. Marketing Management: Analysis Planning and Control. Prentice Hall of India, 1981.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.