Saxena,Rajan. (1997). Marketing Management. Tata Mc Graw-Hill.
Chicago Edition CitationSaxena,Rajan. Marketing Management. New Delhi: Tata Mc Graw-Hill, 1997.
Cita MLASaxena,Rajan. Marketing Management. Tata Mc Graw-Hill, 1997.
Atenció: Aquestes cites poden no estar 100% correctes.