Anderson, C. H., & Vincze,Julian W. (2009). Strategic Marketing. Biztantra.
Chicago Edition CitationAnderson, Carol H., and Vincze,Julian W. Strategic Marketing. New Delhi: Biztantra, 2009.
MLA Edition CitationAnderson, Carol H., and Vincze,Julian W. Strategic Marketing. Biztantra, 2009.
Warning: These citations may not always be 100% accurate.