Kotler, P. (1997). Marketing management (9th ed.). Prentice-Hall of India.
Style de citation ChicagoKotler, Philip. Marketing Management. 9th ed. New Delhi: Prentice-Hall of India, 1997.
Style de citation MLAKotler, Philip. Marketing Management. 9th ed. Prentice-Hall of India, 1997.
Attention : ces citations peuvent ne pas être correctes à 100%.