Zikmund, W. G. (2002). Exploring marketing research (8th ed.). Thomson south western.
Čikaški stil citiranjaZikmund, William G. Exploring Marketing Research. 8th ed. Australia: Thomson south western, 2002.
MLA način citiranjaZikmund, William G. Exploring Marketing Research. 8th ed. Thomson south western, 2002.
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