Mehta, S. (1980). Marketing: Environment, concepts and cases. Tata McGraw Hill publishing co, ltd.
Chicago Edition CitationMehta, S.C. Marketing: Environment, Concepts and Cases. New Delhi: Tata McGraw Hill publishing co, ltd, 1980.
Cita MLAMehta, S.C. Marketing: Environment, Concepts and Cases. Tata McGraw Hill publishing co, ltd, 1980.
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