Czinkota, M. R., & Ronkainen, I. A. (2007). International marketing/8e (8th ed.). Thomson south western.
Chicago Edition CitationCzinkota, Michael R., i Ilkka A. Ronkainen. International Marketing/8e. 8th ed. Australia: Thomson south western, 2007.
Cita MLACzinkota, Michael R., i Ilkka A. Ronkainen. International Marketing/8e. 8th ed. Thomson south western, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.