Keegan, W. J. (1995). Global marketing management (5th ed.). Prentice hall of India.
Chicago Edition CitationKeegan, Warren J. Global Marketing Management. 5th ed. New Delhi: Prentice hall of India, 1995.
MLA引文Keegan, Warren J. Global Marketing Management. 5th ed. Prentice hall of India, 1995.
警告:這些引文格式不一定是100%准確.