Cita APA

Kurtz, D. L. (1998). Marketing research (6th ed.). Wiley.

Citación estilo Chicago

Kurtz, David L. Marketing Research. 6th ed. Wiley, 1998.

Cita MLA

Kurtz, David L. Marketing Research. 6th ed. Wiley, 1998.

Warning: These citations may not always be 100% accurate.