Kurtz, D. L. (1998). Marketing research (6th ed.). Wiley.
Chicago Edition CitationKurtz, David L. Marketing Research. 6th ed. Wiley, 1998.
Cita MLAKurtz, David L. Marketing Research. 6th ed. Wiley, 1998.
Atenció: Aquestes cites poden no estar 100% correctes.