Mehta, S. C. (1980). Marketing, Environment, concepts and cases. Tata McGraw Hill publishing co.
Chicago Edition CitationMehta, Subhash C. Marketing, Environment, Concepts and Cases. New Delhi: Tata McGraw Hill publishing co, 1980.
MLA Edition CitationMehta, Subhash C. Marketing, Environment, Concepts and Cases. Tata McGraw Hill publishing co, 1980.
Warning: These citations may not always be 100% accurate.