Driving brand value

Podobné jednotky

• Driving shareholder value : value building techniques for creating shareholder wealth /
  Autor: Morin, Roger A.
  Vydáno: (2001)
• Aaker on branding - 20 principles that drive success
  Autor: David Aaker
  Vydáno: (2015)
• Aaker on branding :20 principles that drive success/
  Autor: Aaker, David A.
  Vydáno: (2015)
• Separation of brand equity and brand value
  Autor: Manish Kumar Tiwari
• Driving handbook drive smart drive safe
  Autor: Ranaprathapan, K S
  Vydáno: (2011)