APA Edition Citation

Davar, R. S. (1969). Modern marketing management: In the Indian context. Progressive Corporation.

Chicago Edition Citation

Davar, Rustom S. Modern Marketing Management: In the Indian Context. Bombay: Progressive Corporation, 1969.

MLA Edition Citation

Davar, Rustom S. Modern Marketing Management: In the Indian Context. Progressive Corporation, 1969.

Warning: These citations may not always be 100% accurate.