APA Edition Citation

Davar, R. S. (1977). Modern marketing management/4e. Progressive Corporations.

Chicago Edition Citation

Davar, Rustom S. Modern Marketing Management/4e. Bombay: Progressive Corporations, 1977.

MLA Edition Citation

Davar, Rustom S. Modern Marketing Management/4e. Progressive Corporations, 1977.

Warning: These citations may not always be 100% accurate.