APA Edition Citation

Clancy, K. J., & Shulman, R. S. (1994). Marketing myths that are killing business. McGraw Hill.

Chicago Edition Citation

Clancy, Kevin J., and Robert S. Shulman. Marketing Myths That Are Killing Business. New York: McGraw Hill, 1994.

MLA Edition Citation

Clancy, Kevin J., and Robert S. Shulman. Marketing Myths That Are Killing Business. McGraw Hill, 1994.

Warning: These citations may not always be 100% accurate.