Cita APA

Davar, R. S. (1977). Modern marketing management/4e: In the Indian context (4th ed.). Progressive.

Chicago Edition Citation

Davar, Rustom S. Modern Marketing Management/4e: In the Indian Context. 4th ed. Bombay: Progressive, 1977.

Cita MLA

Davar, Rustom S. Modern Marketing Management/4e: In the Indian Context. 4th ed. Progressive, 1977.