Á lódáil...
Managing brand equity
| Príomhúdar: | Aaker, David A. |
|---|---|
| Formáid: | Printed Book |
| Teanga: | English |
| Foilsithe: |
New York
Free press
1991
|
| Ábhair: |
Míreanna Comhchosúla
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Manazging Brand equity capitalizing on the value of a brand name
le: Aaker, David A
Foilsithe: (1991) -
Separation of brand equity and brand value
le: Manish Kumar Tiwari -
Building,measuring,and managing brand equity/
le: Keller,Kevin Lane
Foilsithe: (2018) -
Building measuring and managing brand equity
le: Keller -
Strategic brand management:building,measuring and managing brand equity
le: Keller, Kevin Lane
Foilsithe: (2009)