Case studies on competitive strategies

Antzeko izenburuak

• Case studies on competitive strategies
• Competitive strategy: techniques for analyzing industries and competitors /
  nork: Porter, Michael E .
  Argitaratua: (2004)
• Marketing strategy and competitive positioning
  nork: Graham hooley, et al.
  Argitaratua: (2009)
• Essence of competitive strategy /
  nork: Faulkner, David .
  Argitaratua: (2005)
• Marketing Strategy and Competitive Positioning
  nork: Hooley, Graham J
  Argitaratua: (2009)