Cravens, D. W. (1994). Strategic marketing (4th ed.). Irwin publication.
Style de citation ChicagoCravens, David W. Strategic Marketing. 4th ed. Australia: Irwin publication, 1994.
Style de citation MLACravens, David W. Strategic Marketing. 4th ed. Irwin publication, 1994.
Attention : ces citations peuvent ne pas être correctes à 100%.