Servi, I. S. (1990). New product development and marketing. Praeger.
Chicago Edition CitationServi, Italo S. New Product Development and Marketing. New York: Praeger, 1990.
Cita MLAServi, Italo S. New Product Development and Marketing. Praeger, 1990.
Atenció: Aquestes cites poden no estar 100% correctes.