Philip, K. (1982). Principles of marketing. Prentice hall of India.
Chicago Edition CitationPhilip, Kotler. Principles of Marketing. New Delhi: Prentice hall of India, 1982.
MLA Edition CitationPhilip, Kotler. Principles of Marketing. Prentice hall of India, 1982.
Warning: These citations may not always be 100% accurate.