McCarthy, E. (1975). Basic marketing: A managerial approach (5th ed.). Richard D. Irwin.
Chicago Edition CitationMcCarthy, E.J. Basic Marketing: A Managerial Approach. 5th ed. London: Richard D. Irwin, 1975.
MLA引文McCarthy, E.J. Basic Marketing: A Managerial Approach. 5th ed. Richard D. Irwin, 1975.
警告:这些引文格式不一定是100%准确.