Marketing theory

Documenti analoghi

• Journal marketing
  di: Hunt, S.D
  Pubblicazione: (1986)
• Foundations of marketing theory Toward a general theory of marketing /
  di: Hunt, Shelby D.
  Pubblicazione: (2003)
• Marketing theory : foundations, controversy, strategy, resource-advantage theory/
  di: Hunt, Shelby D
  Pubblicazione: (2010)
• Marketing theory: foundations, controversy, strategy, resource-advantage theory/
  di: Hunt, Shelby D.
  Pubblicazione: (2010)
• Foundations of marketing theory : towards a general theory of marketing
  di: Hunt, Shelby D
  Pubblicazione: (2003)