Παραπομπή APA

Luck, D. J. (1972). Product policy and strategy. Prentice Hall.

Παραπομπή Chicago Style

Luck, David J. Product Policy and Strategy. New Jersy: Prentice Hall, 1972.

Παραπομπή MLA

Luck, David J. Product Policy and Strategy. Prentice Hall, 1972.